Free standard shipping on all orders over $75 using code FALLFORFLANNEL

NEW DECOR

XL Watercolor Prints

You asked for it, and we made it. Extra large watercolor prints of original art by Erin Napier are now available!

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BRING HOME: HOME TOWN

Local Color

Mandy Buchanan uses bold patterns and vibrant color combinations in her original still life paintings as seen on HGTV's Home Town.

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KEEPING OUR HOMETOWNS STRONG

Cast Iron Forever

Timeless pieces made to pass down through the generations, made by Laurel Machine and Foundry Co. as seen on HGTV's Home Town

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BRING HOME: HOME TOWN

Gardenias & Gingham

Erin collaborated with Adam Trest, a longtime friend and beloved Laurel artist, to create these floral and gingham patterned fabrics used on the custom upholstered chair in the Mathews home from season one.

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Our Shop Favorites

Laurel Candle
Laurel Candle
$26.00
Laurel Wreath T-Shirt
Laurel Wreath T-Shirt
$22.00
Travelers in Search of Vacancy
Travelers in Search of Vacancy
$15.95
images from Erin's journal

Erin's Daily Journal

In an effort to count her blessings, Erin, the artist behind Laurel Mercantile Co., has documented only the good things that happen each and every day of her life.

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Laurel Mercantile family in front of their shop in Laurel, Mississippi

Our Story

We’re in love with the quiet life in our very small Mississippi town, Laurel. If we live to see our hometown fully revitalized someday, that will be enough.

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